For Retail Excellence Teams

Empower your
store teams.

Product knowledge, visual merchandising, and AI assistance. Everything your retail teams need, in one app they actually want to use.
Onboarding

New hires operational in days, not weeks.

Traditional onboarding in retail means weeks of shadowing, stacks of PDF product guides, and hoping the new hire remembers enough to serve clients confidently. With ToldUntold, a structured onboarding quest takes them through brand heritage, product knowledge, selling techniques, and store procedures at their own pace, on their phone, from day one.

Each step is validated by a quiz. Progress is visible to the store manager in real time. The new hire is not left wondering what to learn next. The platform guides them through a curated path that mirrors what your best performers already know.

Structured onboarding paths on ToldUntold

Structured Onboarding Paths

Curated quest sequences covering brand story, product ranges, selling ceremony, and operational procedures. The new hire follows a clear journey from day one.

Reduced Time-to-Competency

Cinematic episodes replace PDF manuals and hours of classroom time. New hires absorb more, faster, because the format is designed for retention, not just information transfer.

Manager Visibility

Store managers see exactly where each new hire is in their onboarding journey, which quizzes they passed, and where they need support. No guesswork.

Short format cinematic learning episodes
Learning

Short episodes that make long programmes easy to finish.

Short cinematic episodes of two to three minutes, designed for the reality of the shop floor: between clients, on the commute, during a quiet moment. Built on the principles of explanatory journalism, each episode makes a complex subject accessible, memorable, and emotionally engaging. Quizzes at the end turn passive viewing into active retention.

But short format is only part of the picture. Brands often need comprehensive, multi-chapter programmes for deeper subjects: compliance training, new collection deep dives, selling ceremony protocols. These long-format programmes are essential, and they are also the ones that typically go unfinished on traditional platforms.

ToldUntold solves this by design. Long programmes are structured as sequences of short episodes, each one self-contained but building on the last. The same swipe-through interface, the same cinematic quality, the same quiz-driven engagement. Your teams consume a 40-minute programme the way they would binge a series: one episode at a time, at their own pace, and they keep coming back because the format never feels like a chore.

Vertical Swipe Feed

Full-screen, one episode at a time. The same gesture your teams use on social media, applied to product training.

Long Format Programmes

Multi-chapter programmes structured as episode sequences. Complex training (compliance, collections, ceremonies) made completable through the same engaging format.

Quests & Playlists

Episodes grouped into curated learning paths by theme, collection, or product category. Management defines the journey.

Multi-Language

Every episode served in the learner's preferred language. Subtitles generated automatically, translated, and proofread before publishing.

TU Agent AI assistant for retail teams
TU Agent

An AI assistant that knows your brand.

A client is asking about a specific handbag and its leather treatment process. Instead of guessing or asking a colleague on the shop floor who might not know as well, your sales' associate opens TU Agent and gets an accurate answer in seconds, with a direct link to the relevant training episode.

Trained on your product documentation, brand guidelines, craftsmanship heritage, and every piece of training content on the platform. Every answer is sourced, every answer is on-brand, and every answer leads deeper into the knowledge base.

Contextual Answers

The assistant searches your entire knowledge base using semantic matching. It understands intent, not just keywords.

Content Linking

Every answer includes tappable links to episodes and programmes. The associate goes from question to full training in one tap.

Data Sovereignty

Runs entirely on proprietary infrastructure. Your brand knowledge is never shared with external services or used to train third-party models.

Visual Merchandising

Briefs, execution, feedback.

HQ sends a visual merchandising mission with reference photos, product associations, and written instructions. Your store team photographs their execution and submits directly from the app. HQ reviews, annotates directly on photos, and responds through a built-in conversation thread.

AI can analyse submitted photos against the reference guidelines automatically. Missions are tracked with real-time status (on time, at risk, overdue) so nothing slips through the cracks.

Visual merchandising compliance on ToldUntold

Photo Validation

Store teams submit photo or video proof. HQ reviews, annotates, approves, or requests changes with full audit trail.

AI Compliance

Automated analysis compares submitted photos against brand guidelines and reference images, flagging discrepancies instantly.

Translated Conversations

Threaded conversations between store and HQ with real-time translation. A Paris HQ team reviews a Shanghai store seamlessly.

Product knowledge linked to catalogue
Product Knowledge

Learn the product you will sell tomorrow.

Every training episode is linked to specific products from your catalogue. Your teams do not learn about "leather goods" in the abstract. They learn the story, the craftsmanship, and the selling points of the exact pieces on their shelves.

Knowledge fragments are bite-sized pieces of information tied directly to SKUs, designed to create the cognitive connections that make client conversations natural and convincing. Browse the catalogue in the app, tap a product, see every piece of training associated with it.

A Day With ToldUntold

What it looks like on the floor.

09:30

Sophie arrives at the store and opens the app on her phone. Her personalised feed shows two new episodes about the Spring collection, pushed by HQ overnight. She watches both episodes before the store opens. Quiz score: 90%.

12:20

A client asks about the tanning process of a specific bag. Sophie opens TU Agent, types the question, and gets a detailed answer in seconds, with a link to the craftsmanship episode she watched last week. She shares the story with the client.

14:00

A visual merchandising mission arrives: new window display for the weekend. Sophie photographs the reference images, rearranges the display, submits photos for HQ validation. Approved within the hour, with one annotation on the lighting angle.

17:30

Before closing, Sophie checks the leaderboard. She is third in her market this month. Her store manager sees that Tokyo Ginza completed 100% of the Spring training. Region-wide completion: 94%.

91%
completion after 6 months
+87%
more sales with product knowledge
24
languages supported
Training, content, intelligence, visual merchandising, and AI. One platform built for retail performance.