Retail Product Knowledge as Cultural Citizenship.
The retail sector continues to struggle with sales associate training, yet research shows well-trained associates increase conversion likelihood by 60%.
One of ToldUntold's differentiation is about transforming product knowledge from specification recitation into cultural immersion. The TOLD layer covers the hard facts like materials, dimensions, technical specifications. The UNTOLD layer contextualises every product within cultural history, dates, pop culture references, brand mythology. By wrapping narratives and context around facts, the likelihood of remembering something will be greater than if feeding the fact straight up as a fact.
#LearningAndDevelopment #HRStrategy #EmployeeTraining #BusinessPerformance #TalentDevelopment
The retail sector continues to struggle with sales associate training, yet research shows well-trained associates increase conversion likelihood by 60%.
One of ToldUntold's differentiation is about transforming product knowledge from specification recitation into cultural immersion. The TOLD layer covers the hard facts like materials, dimensions, technical specifications. The UNTOLD layer contextualises every product within cultural history, dates, pop culture references, brand mythology. By wrapping narratives and context around facts, the likelihood of remembering something will be greater than if feeding the fact straight up as a fact.
#LearningAndDevelopment #HRStrategy #EmployeeTraining #BusinessPerformance #TalentDevelopment